Professional Web Design
Web site layout design is the most important factor that will affect the way that visitors interact with your site. Whether you want to sell your products online, generate leads or simply improve your brand image, your web site layout is vital to this process.
A good web site will have good navigation allowing visitors to find their way around easily - A great web site will pro-actively encourage a visitor to convert to a customer.
Visitors to your site will form an opinion of your company within seconds, based on the visual appearance and opening content of your site.
Assuming your design appeals to them and your opening content matches what they are looking for, they will stay on your site and look for further information.
You only have the next few minutes to convince them that you can give them what they want and that you'll do it better than the other web sites that also appeared in the search results.
Online consumers will only purchase from a company that they feel comfortable with. Even if your web site offers the cheapest deal, if you don't make a visitor feel comfortable, they won't buy from you.
Hitting your visitors' comfort zone is achieved with a combination of good design, giving the right message in your content and making sure you answer any questions of doubt they may have.
Ticking all these mental boxes will prepare your visitor to take the next step that you want.
So your visitor likes the look of your site and you've convinced them that you can deliver what they want. Let's not make it difficult for them to order. It should be clear and simple for your visitor to place an order.
Your web site layout should take each visitor on a journey through your site, ticking mental boxes as they go, and delivering them to the point of action that you want.
Gianthand's Internet Consultant can tell you exactly how to structure your web site to maximise your on-site conversion rate.
With our expert advice you will increase your visitors' comfort level, improve your online brand image, increase conversion rates and significantly improve your bottom line profit.
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